Fractional Summit 2010: 18-19 February
The London Marriott, Grosvenor Square

Fractional Life is pleased to announce Fractional Summit 2010, Europe’s largest business to business fractional property conference will be taking place 18-19 February 2010 at the prestigious Marriott London, Grosvenor Square.

Building on the success of 2009’s event which attracted over 210 delegates from 23 countries, Fractional Summit 2010 is the leading industry event bringing together key decision makers to drive the industry forward. The value of the event is what you learn, who you meet and the business you do.

Fractional Summit 2010 continues as a 2 day event and offers a unique opportunity to meet all the key fractional property movers and shakers under one roof - making Fractional Summit an event not to be missed.

Click here and here to read more about Fractional Summit 2009.

Latest Fractional Summit 2010 Headlines

Fractional Summit attracts Middle East developers
HVS and PKI sponsor Fractional Summit 2010
Johnnie Walker partners with Fractional Life
FOC retains platinum sponsorship for Fractional Summit 2010
Irwin Mitchell and Sirkin & Associates to sponsor Fractional Summit
Property Lawyers sponsor Fractional Summit
Cat King Productions sponsors Fractional Summit Green Room
Forthcoming Fractional Ownership Conference Achieves Healthy Advance Ticket Sales
First American Title Insurance sponsors Fractional Summit 2010
Fractional Life Awards 2010 now open
World renowned expert to speak at Fractional Summit
Citadel Trustees to sponsor Fractional Summit 2010
The Registry Collection announced as Headline Sponsor for Fractional Summit 2010

Fractional Summit 2010 Agenda

Wednesday 17th February

18:00 - 20:00 Early Delegate Registration.

Day One: Thursday 18th February

08:00 - 09:30 Delegate Registration, Networking Coffee And Pastries.

09:00  Welcome. Setting the scene for today with a look at the growth of fractionals and the challenges faced in today’s marketplace and beyond.

Piers Brown, Founder, Fractional Life

09:15 Fractionals 101 - The Beginners Guide: A Complete Introduction To The Spectrum Of The Fractional Ownership Real Estate Industry. An introduction to the industry definitions of fractional ownership, Destination and Private Residence Clubs and the basic characteristics of each. Outlining the key differences between fractional ownership, Destination and Private Residence Club business models including usage plans, preferred locations, pricing methodology and the success criteria for each.

Dr Richard Ragatz, President, Ragatz Associates and Sarah Rezak Glasgow, Rezak Resort Consulting

10:15 The Future of Real Estate Developments - More Buyers, More People: How To Use Fractional Ownership To Convert Traditional Real Estate Into A Thriving Mixed Use Resort

In these difficult economic times many developers are now faced with whole ownership resorts with increasing unsold inventory. The speaker explains the benefits and the challenges of incorporating other real estate models on a resort for added profitability and owner throughput.

Luca Franco, President, Luxury Leisure Properties International LLC

10:45 Coffee.

11:15 Panel Discussion: Key Learnings From The Americas. Despite challenging market conditions, fractional real estate in North America has grown from nothing to a $1.6 billion dollar per annum business today. The majority of this growth has been attributed to the US consumer market. We are joined by an expert set of US fractional professionals who cumulatively have over 100 years experience managing within this growth phase.

The panel gives detailed insight about their fractional ownership journey: the ups and downs along the way, and their view on what the European marketplace can expect over the next few years.

Panel: Wayne Sobien, Vice President, First American Title Insurance Company
Luca Franco, President, Luxury Leisure Properties International
Wally Hobson, Founder and President, Hobson Advisors
Gregg Anderson, Global Managing Director, The Registry Collection
Moderator: Dr Richard Ragatz, President, Ragatz Associates

12:00 The Value Of Rentals And Exchange To Projects. Case Study And Presentation.

Nick Turner, VP and Head of New Business Development Europe, Registry Collection

Reducing fractional developer costs taking advantage of a broad spectrum of lead generation activities from rental and exchange programs to broker networks. Learn more about making your marketing pound go further!

12:45 Lunch

14:00 Panel Discussion: The Ultimate Fractional Trustee And Legal Q and A. Receive £1,000 of trustee and legal advice completely FREE. We are joined by experts from Citadel Trustees, Irwin Mitchell and Sirkin & Associates fractional lawyers to answer your questions from the floor. If you are a confirmed delegate and have a question you wish to be considered, please email info@fractionallife.com in advance.

Shortlisted questions include:

How will the new European Directive affect fractional real estate sales moving forward into 2010?

Panel: Veranne Wilkinson, Managing Director, Citadel Trustees Limited
Alex Radford, Associate, Irwin Mitchell
Andy Sirkin, Owner, Sirkin Fractional Lawyers
Moderator: Eric Gummers, Howard Kennedy

14:30 Panel Discussion: 'Live Fractional Practical Exercises' We are joined by experts from the timeshare, fractional, Destination and Private Residence Club's marketplace. The panel will be presented with 3 'real live' fractional property case studies submitted by delegate companies in the audience. With audience participation required, each panelist will provide practical comment and analysis on the cases submitted. Expect this session to be informative and controversial as each panelist shares the reasoning behind their suggested recommendation and takes questions from the floor.

Panel:

Jerry Cobb, CEO, FOC (Fractional Ownership Consultancy)
Peter Hutchinson, Group Chairman, Citadel Trustees Limited
Peter Kempf, President & CEO, Kempf International

Philip Bacon, MD of HVS Madrid & EMEA & Asia, HVS Shared Ownership Services.
Moderator: Christian Broby, Marriott Vacation Club International

Shortlisted Case Studies:

• FRACTIONAL DEVELOPMENT: We have recently renovated a small boutique property development in Italy, which is launching as a fractional resort. What are the factors I should consider based around the owner usage plan?
• PRIVATE RESIDENCE CLUB: We own a 12 bed luxury mansion in Marbella, Spain which currently rents out for c.€25,000 per week - what are the steps I need to take to convert the property into a high-end Private Residence Club? 
• HOTEL ROOM INVESTMENT: We are a London based investment company with current projects in Madeira, Portugal. What does the panel think about using 'ROI within a fractional sale'? What other countries do you believe this model could work in? etc.....etc.....  

NEW MEDIA SESSIONS With total Internet advertising overtaking TV advertising spend in the UK (Sept 2009), the importance of online media channels to drive sales cannot be ignored. We hear from Industry professionals about the best way to integrate these new media channels into the 360 marketing mix

 15:45 The Power Of Online Video And How Your Business Can Use It Effectively?

 A close look at the marketing opportunities the Internet presents for fractional businesses with a specific focus on the rapidly growing world of online video.

James Bacon, UK Account Manager, Google Property

16:30 Panel Discussion: Is Web Search Engine Optimisation Dead? – The Rise Of Social Media.

The stability in the future of web search has recently been put into question due to the impact of social media (Twitter, Facebook, etc.). Since people are doing more and more searches on social media sites this has given consumers unprecedented influence in helping to build a brand or destroy a reputation. Does this mean that social media will eventually replace search engines?

We’re joined by two sets of web experts: specialists in online search engine optimization and social media who will be debating the pros and cons of each discipline in the marketing mix and predicting how the online landscape will be changing over the next 12 months.

Panel:

SEO:

Jeremy Spiller, Managing Director, White Hat Media

Alex Faiers, Managing Director, Addictivity.com
Social Media:

Lloyd Salmons, Managing Director, Outside Line. Social Media Chair, Internet Advertising Bureau

Roy Bristow, 140 Property

Moderator: Greig Holbrook, Director, OBAN Multilingual

17:10 End Of Day One

17:15 Fractional And Shared Ownership Trade Association 'Call for members' meeting. The True Value Of A Fractional Trade Association. The Fractional and Shared Ownership Trade Association is the only trade association totally dedicated to promoting best practice in the fractional property market. The speaker presents the background behind this newly formed trade association, current membership benefits and the ongoing support of the RDO.

The speaker talks about the implications of the forthcoming European directive and legislation and FSOTA's plans for the future.

Paul Gardner Bougaard, Chairman, FSOTA

18:15 - 20:30 Cocktail Reception

18:30 - 19:30 Business Card Swap This unique opportunity where you meet, exchange business cards and then move on to the next person could be the fastest, most beneficial and enjoyable 60 minutes of networking you will ever do. Meet 30-40 contacts in just 60 minutes!

19:30 - 21:00 - Whisky Tasting Hosted By Johnnie Walker Blue Label. Limited Places.

Johnnie Walker invites you to 'Walk the Walk' and Find Your Flavour: This is not a test; there are no rules and no wrong answers. Follow your instinct; trust your judgement and see where your taste leads you.

Click here for information on the above event.

The three events run concurrently.

Day Two: Friday 19th February

08:00 Coffee And Pastries

09:00 How To Sell Fractional Valerie McDermott has been successfully selling luxury fractional real estate in the United Kingdom for the past 4 years. The speaker explains the various techniques she uses within the sales cycle and the points to consider when selling a luxury fractional product over whole ownership.

Valerie McDermott, Membership Executive, 47 Park Street - Grand Residences by Marriott

09:30 Panel Discussion: Mid Market Fractionals - Where Are The Buyers? The credit crunch and changing consumer preferences has made many companies assess their current sales pipeline and product ranges, and consider entering new markets, eg. what is the right fractional sales approach - timeshare or real estate sales techniques?

This session brings together senior executives from within the mid-market sector to discuss why and how they developed their products, the challenges they faced; what’s working and what isn’t in the current market and projections for the future.

Panel:

Regan Berger, Director of Sales, Arcos Gardens
Paul Owen, Chief Executive, Association of International Property Professionals

Robin Barrasford, Managing Director, Barrasford & Bird Worldwide

Fabrizio Harper, Head of Sales, Fractionallife.com
Bryan Lunt, Chairman, Absolute Group of Companies
Moderator: Nick Turner, VP and Head of New Business Development Europe, The Registry Collection

10:15 Meet The Agents Despite the current fall out in the whole ownership market, identifying sales agents who know how to effectively sell your fractional real estate development is notoriously difficult. We meet 2 fractional developers who discuss the pros and cons of how they successfully went through this process. We also discuss the issues raised with fractional agents active in the marketplace.

Panel:

Catherine Monaghan, Project Director, Firstlight, The K Club

Charlotte Rose Melsom, Director of International PR & Marketing, yooPhuket

Richard Edgar, Director, Edgars Property and National Association of Estate Agents spokesman.

Lily Simpson, Head of Business Development, Quintessentially Estates
Simon Scott-Nelson, Director, Winkworth Estate Agents

Moderator: Alex Evans, Group Editorial Director, OPP

11:00 Coffee

11:30 Fractional Resales. To encourage future growth and stimulate more sales it is essential the fractional resale channel becomes a more clearly defined market in its own right. The panel discusses the fractional resales that have occurred to date and the current conditions of the resale market; the pros and cons of managing the resale option on your resort and what needs to happen for effective market growth.

Panel:

Peter Kempf, President and CEO, Kempf International
Jerry Cobb, CEO, FOC (Fractional Ownership Consultancy)

Marina Palmerio, Ownership Representative, Castello di Casole

Preben Vestdam, Principal and CEO, Valhalla Associates

Moderator: Andy Sirkin, Owner, Sirkin Fractional Lawyers

12:15 Fractional Life Awards Presentation
Fractional Life Readers Choice Awards (Fractional Developer / Club)
Fractional Life Award for Innovation and Excellence (Person, Fractional Developer / Club or Service Provider)

Fabrizio Harper, Head of Sales, Fractional Life

12:30 Ultimate Q & A - The Future Of Fractionals

Luca Franco, President, Luxury Leisure Properties International

Piers Brown, Founder, Fractional Life

Jerry Cobb, CEO, FOC (Fractional Ownership Consultancy)

Dr Richard Ragatz, President, Ragatz Associates

Nick Turner, VP and Head of New Business Development Europe, The Registry Collection

Moderator: Philip Bacon, MD of HVS Madrid and EMEA & Asia, HVS Shared Ownership Services.

13:15 Closing Remarks From Your Chairman

Piers Brown, Founder, Fractional Life

13:30 Ends

Sponsors & Partners

Headline Sponsor

The Registry Collection® is the world’s largest luxury exchange programme and is one of the Wyndham Worldwide family of companies. Launched in 2002 it is the fractional industry’s first and foremost luxury global exchange network service. From condo hotels and high-end fractional resorts to private residence clubs and fractional yachts, The Registry Collection® programme facilitates exchanges among more than 160 luxury leisure accommodations around the world and redefines the vacation experience for owners and developers in the luxury segment. This rapidly growing programme has become synonymous with exclusivity and superlative quality and recently won the 2009 Overseas Property Professional Industry Award in the Best Fractional Service category. Visit www.theregistrycollection.com for further information.

Platinum Sponsor

The Fractional Ownership Consultancy provides a broad range of services to enable developers to offer fractional, or shared ownership. The following services are available:

• A complete legal documentation and implementation and administration service (OwnerShare)
• Corporate financial planning
• Management and sales training
• Mortgage finance for fractional buyers through FOC Finance
• A lead generation service through FOC Sales and Marketing

FOC has offices in Spain, England and the Channel Islands. The senior partners have specific and highly successful experience in the ongoing operational and sales requirements of Fractional Ownership.

Gold Sponsor

Citadel was formed in response to an increased demand for a Trustee service for specialized products such as Fractional Resorts, Hotel Room buy-to-let schemes and Land Investment schemes – products which require a much more bespoke and individual service - and offers developers more than 25 years experience in the shared leisure industry. Citadel became an authorized and regulated entity with the UK Financial Services Authority in 2009, for the establishment and operation of Unregulated Collective Investments Schemes. Citadel’s UK Head Offices are based out of Camberley, Surrey and the company has branch offices in Spain, India, Thailand and China from where it services its global client base.

Citadel provides a bespoke service to its developer clients and many of Citadel’s clients come through by recommendations from existing clients due to its reputation for professionalism, transparency, flexibility and cost effectiveness. With more than two decades of experience Citadel can take a new Developer through the planning and set-up process of the legal structure of their fractional project and on into its Operational phase. Amongst its portfolio of services, Citadel provides not only all the documentation necessary to effect the sale, but also offer escrow and stakeholder facilities for an efficient and proper collection and distribution of purchase; Contracts Administration services through to completion and the issue of Ownership Certificates; professional and efficient Inventory Control, as well as Management Fee Collection Services. Please visit www.citadeltrustees.com for more information

Silver Sponsors

HVS Shared Ownership Services is a specialist division of HVS focusing on all aspects of the shared ownership & mixed-use resort industry.
Business models covered include:
• Vacation Ownership Clubs
• Lifestyle Membership Clubs
• Private Residence & Destination Clubs
• Fractional Interest Real Estate
• Branded Residences & Condo Hotels
HVS Shared Ownership Services offers strategic advice to companies looking to enter the shared ownership industry and to those wishing to expand existing operations. Services include market analysis, feasibility studies, cash flow modelling and financial projections, appraisals/valuations, industry research and surveys, business strategy for new entrants, litigation support, and acquisition due diligence.
www.hvs.com

Peter Kempf International, with offices in London, Florence and New York, provides a full range of services to developers of luxury Private Residence Clubs.

Focusing only on the high–end market, these services are: analysis of an existing project, pre-development feasibility studies, business plans, implementation of a business plan and turnkey sales, marketing and brokerage.

PKI’s team members have provided services since the beginning of the PRC industry to some of the most legendary PRC’s ever done and is the only truly global full service provider with a history of luxury PRC’s in Europe, USA, Mexico, and the Caribbean.

Media Sponsor

Fractional Life is the number one consumer lifestyle brand dedicated to growing the fractional ownership marketplace. The company has 3 divisions: interactive, fractional conferences and exhibitions (the Fractional Life Expo will be 4 years old this year!).

With 19 different categories including fractional property, destination and PRC clubs, aviation, boats and yachts, classic and super cars and more, the website is the most comprehensive for users looking for help and purchase advice from over 300 fractional operators.

In September 2009 alone the website achieved 1,309,283 hits making it the most popular fractional ownership website in the world. Fractional Life: The Smarter Way To Own.
www.fractionallife.com
www.fractionallifeexpo.com
www.fractionalsummit.com

Cocktail Sponsor

The Vacation Ownership Services Division of First American Title Insurance Company provides a complete spectrum of vacation ownership services designed to meet the individual needs of developers, lenders, law firms, title insurance agents, and resale customers for properties located throughout the World.

Vacation Ownership development projects are accomplished smoothly from pre-development planning and property acquisition to completion of the timeshare project with the goal of providing specific solutions to challenges and earning the customer’s confidence and future business. Fielding by far the largest staff of specialists in our industry dedicated solely to serving the needs of Vacation Ownership customers, First American’s Vacation Ownership Services Division boasts nearly 50 dedicated and experienced staff members. When combined with our 35,000 plus employees company wide, we provide resources unmatched by our competitors. www.firstam.com

Delegate Bag Sponsor

yooPhuket - Thailand’s most Exciting Designer Development

Full Ownership and Fractional Agents Wanted

yooNew York to yooMiami, yooMelbourne to yooLondon, yoo’s name is celebrated for its innovative design flair, high specifications and extremely attractive prices. Now, the world famous development brand has partnered with Absolute Developments Corporation to launch their first ever fractional project, yooPhuket and are inviting agents to join them in what is set to be a sell out scheme!

yooPhuket offers an 8% Agent commission and the assurance of working with two market leading brands. To discuss how your agency can become part of the yoo global success story please contact Charlotte Rose Melsom, Director of International Marketing: Charlotte@yooPhuket.com +44(0) 7917 167902.

Visit www.yoophuket.com for further information

Delegate Badge Sponsor

Sirkin & Associates has handled more than 5,000 fractional real estate transactions since 1985, creating an unparalleled library of documentation, and extensive knowledge of fractional marketing and registration requirements. We write plain-language legal documents, develop simple and elegant usage and organizational structures, and offer cost-effective services for shared ownership ranging from a single home to a large resort.

Breakfast sponsor

Irwin Mitchell Abogados has offices at the heart of one of the largest English communities in Malaga, and in the metropolis of Madrid. We are part of Irwin Mitchell, one of the largest law firms in the UK and winners of the ‘National Law firm of the Year’ at the 2007 Lawyer Awards. It has become one of the most respected law firms in Europe with particular specialisation in the timeshare, fractional and leisure industry.

Delegate Lanyard Sponsor

The Fractional and Shared Ownership Trade Association is being established to encourage and assist the sustained and responsible growth of the Fractional and Shared Ownership industry in Europe.

Membership of the Association is open to businesses which are directly involved in fractional and shared ownership and which adhere to the Rules of the Association and its Code of Conduct. Membership is open to service providers actively involved in the fractional and shared ownership sector who adhere to these Rules and the Code of Conduct.

In order to uphold the standards of the Association and to ensure compliance with those standards and the responsibilities of membership, prospective members are subject to an approval process as stipulated by the Board of the Association.

For more information email info@fsota.org with your company details and we will contact you by return.

Green Room Sponsor

Cat King Productions specialises in filming and producing DVDs for the holiday and resort industry. We are an innovative, young company who are competitive but offer real value From podcasts to television commercials, we help perfect your marketing strategy, corporate image, and improve customer understanding of both your company and the product in a way which cannot be obtained by print alone. We have in depth knowledge of all aspects of DVD and multi-media production, including concept planning and budgeting, scripting, on-site filming and direction, celebrity presenters and interviewers, post-production and editing, packaging and distribution.

Supporting Partners

Johnnie Walker is the world's leading scotch whisky.

Discover Johnnie Walker whiskies and let your taste buds lead you through the world of big flavours.

Click through to http://www.johnniewalker.com/global/walkthewalk/ for further information.

Click here for information on the Fractional Life & Johnnie Walker Black Label 'A Journey of Taste' event at the close of day one.

NorthCourse is a leading real estate advisory firm that specializes in shared ownership and mixed-use developments in the leisure real estate segment. We work with developers, investors, operators and hospitality executives around the world.

As a trusted advisor, we provide a full spectrum of professional advisory services, from feasibility studies, business modelling and product design to consumer and market research.
Whether it’s designing a successful shared ownership business model, overcoming implementation challenges or overseeing the quality of an external sales network, Northcourse delivers full end to end services. www.northcourse.com

Media Partners

For almost 30 years, Resort Trades has been the premier information source for the timeshare/ vacation ownership and shared ownership industries. Supported exclusively through advertising, the Trades is mailed monthly, free of charge, to one of the most comprehensive subscriber list in the vacation ownership industry.

Perspective Magazine has changed the landscape of communication within the shared ownership industry in the past 5 years, and now is available in two versions; Perspective Magazine North America has recently launched as the largest monthly publication for the region, and the International version remains as the most read global publication – combined they reach more than 21,000 registered industry professionals each month.

In 2009, Perspective also launched a consumer publication specialising in the promotion of timeshare, fractional ownership and resort real estate to prospective buyers through a vast distribution network of first class airport lounges, hotels, resorts, golf clubs and spas around the world in addition to its regular print and online readership.

Visit www.theperspectivemagazine.com and www.ownersperspective.com for further information.

Homes Overseas Magazine is the world's longest established real estate media brand. Established in 1965 the magazine extols the virtues of international home ownership to an audience of investors, holiday home purchasers, retirees and those wishing to emigrate. Since late 2009 it has been delivered in a digital format with a worldwide audience of over 500,000. We are delighted to be associated with Fractional Life and have enjoyed a longstanding relationship with the team. Please contact Andy Grimley on 020 7324 2800 ag@globespanmedia.com www.homesoverseasmagazine.com

Global edge is the only web portal specifically built for and used by the overseas property industry. Over 40,000 real estate companies across the world use the site each month to find development projects and business partners, keep up-to-date with the latest news and to bid for investor leads on our eBay-style lead marketplace, Global Leads.

Property4Media distributes property news to the media.

Our service provides journalists with the latest breaking press releases from property companies and organisations worldwide, together with access to images, company profiles and archive releases, PR contacts, online research tools and much more. Additionally, our 'Journalist Alert' service allows journalists to advise property companies of all their current needs.

For property companies, organisations and PR agencies, Property4Media offers the complete communications channel to the UK's media.

Speakers- for a full biography of each speaker click here
(alphabetical)

• Gregg Anderson, Global Managing Director, The Registry Collection
• James Bacon, UK Account Manager, Google
  
• Philip Bacon, Managing Director of HVS Madrid and Managing Director EMEA & Asia, HVS Shared Ownership Services
• Robin Barrasford Managing Director of Barrasford & Bird Worldwide
• Regan Berger, Sales and Marketing Director for Novaterra Resorts based in Seville, Spain
• Roy Bristow, 140 Property
• Piers Brown, Founder, Fractional Life
• Richard Edgar, Edgars Property Company Ltd.
• Alex Evans, Group Editorial Director, OPP
• Alex Faiers, Managing Director, Addictivity.com
• Luca Franco, President, Luxury Leisure Properties International LLC
• Paul Gardner-Bougaard, Chief Executive, RDO and head of the Fractional and Shared Ownership Trade Association (FSOTA)
• Eric Gummers, Partner, Howard Kennedy
• Fabrizio Harper, Head of Sales, FractionalLife.com
• Wallace Hobson, Founder, Hobson Advisors
• Greig Holbrook, Director, OBAN Multilingual
• Peter Hutchinson, Group Chairman, Citadel Trustees Limited
• Christian Jensen-Broby, Chief Customer Officer and Vice President, Marriott Vacation Club International
• Bryan Lunt, Chairman, Absolute World Group of Companies
• Valerie McDermott is 47 Park Street’s leading Membership Sales Executive
• Paul Owen, Chief Executive of the Association of International Property Professionals.
• Charlotte Rose Melsom, Global Director of PR, Marketing & Branding, Absolute Developments
• Catherine Monaghan, Marketing Director, Firstlight The K Club
• Alex Radford, Associate, Irwin Mitchell
• Dr Richard Ragatz, President of Ragatz Associates
• Sarah Rezak Glasgow, Rezak Resort Consulting
• Lloyd Salmons, Managing Director, Outside Line. Social Media Chair, Internet Advertising Bureau
• Simon Scott-Nelson, Director, Winkworth
• Lily Simpson, Head of Business Development, Quintessentially Estates
• Andy Sirkin, Owner, Sirkin Fractional Lawyers
• Wayne Sobien, Division Vice President, First American Title Insurance Company.
• Jeremy Spiller, Managing Director, White Hat Media.
• Nick Turner, Vice President Business Development, RCI
• Preben Vestdam, President of Valhalla Associates
• Veranne Wilkinson, Managing Director, Citadel Trustees Limited

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All speakers and subject matter may change without notice. Click here for terms and conditions.

Accommodation

London Marriott, Grosvenor Square

Visit www.marriottgrosvenorsquare.com or call +44 (0)800 221 222.

Nestled in the heart of Mayfair, London's most exclusive neighborhood, adjacent to the tranquil gardens of Hyde Park. A relaxed stroll from Oxford Street and Bond Street's stylish shops and London's theatre land.

20 minutes by tube to the Canary Wharf business district.Just 10 minutes from Paddington Station and a 15-minute Heathrow Express shuttle ride to Heathrow Airport.

Other Hotels:

Upper Mid Price Range

Millennium Hotel London Mayfair
44 Grosvenor Square
Mayfair
London W1K 2HP
United Kingdom
Phone +44 (0) 20 7629 9400
Millenium Mayfair website link

http://www.ivc5.com/marriott/grosvenorsquare.php

Mid Price Range

Thistle Marble Arch
Bryanston Street
London W1H 7EH
Phone: +44 (0)871 376 9027 / +44 845 305 8327
Thistle Marble Arch website link